2020年的クールビズ「軽装化の最適解」はタカシマヤにあり! 2020年的クールビズ「軽装化の最適解」はタカシマヤにあり!

BEAMSスタッフ達がファッションのチカラを発信「#KEEP FASHION ALIVE」動画公開

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3月、4月、5月……と気づけば長らく続いたStay Home期間。セレクトショップや百貨店なども長期間休業となり、スタッフの皆さんが自宅でファッションについて考える期間となった。そんなおうち時間に、ビームスのスタッフたちが改めて考えた「Fashionのチカラ」とは……?

5月21日に公開されたばかりのスペシャル動画「#KEEP FASHION ALIVE」では、BEAMSスタッフたちがファッションに対する想いや在宅スタッフのこだわり、暮らしの中で大切にしていることなどを思い思いに語っている。本編には、MEN’S EX ONLINEの「おうち時間充実計画」企画において「シャツの上手な畳み方」や「シャツの上手なアイロンがけ」など、たくさんのファッションテクニックをレクチャーしてくれた、ビームス ハウス 丸の内スタッフ、阿由葉銀河さんも登場! 

また、5月25日(月)20時~と5月29日(金)20時~は、この動画に出演するスタッフによるライブショッピングも実施予定。詳細はビームスのHPをチェックしてみよう!

関連記事: 「中村アーカイブ」

関連記事: 「自宅でシャツのアイロンがけ」10分で出来る手順をレクチャー!

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