【加藤綾子さん連載】「お客様にとって何がいいかを考えて自分でジャッジしていく」
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【加藤綾子 一流思考のヒント】
第25回 コメダホールディングス 代表取締役社長 臼井興胤さん［後編］
>>>［前編］はこちら
加藤さん衣装：チュニック1万5000円／ダブルスタンダードクロージング（フィルム） ピアス7000円／ 253ビジュー（ドレスアンレーヴ） リング10万円／ジジ（ホワイトオフィス） 靴9万5000円／クリスチャン ルブタン（クリスチャン ルブタン ジャパン）
※最後に加藤綾子さんのスペシャルフォトギャラリー付き！
Profile
加藤綾子 Ayako Kato
1985年生まれ。2008年フジテレビ入社、看板アナウンサーとして活躍。’16年、フリーアナウンサーとなり女優業もこなす。現在は報道番組『Live News it!』（CX）のメインキャスターを務めるほか、『ホンマでっか!? TV』（CX）にレギュラー出演中。著書に『会話は、とぎれていい―愛される48のヒント』（文響社刊）。
臼井興胤 Okitane Usui
1958年生まれ。防衛大学を中退、一橋大学商学部卒業後、三和銀行（現三菱UFJ銀行）入行。’93年にセガに転職し取締役となり、以後ベンチャーキャピタル、ナイキジャパン営業リテール統括本部長、日本マクドナルドCOO（最高執行責任者）、セガに戻り代表取締役社長、グルーポン社東アジア統括副社長を経て、2013年7月から現職。
「私も人間らしさを大切に 少しでも番組の流れをつくる仕事をしたい」
（加藤さん）
加藤 新しい世代に対するコミュニケーションで心がけていることはありますか？
臼井 異質なものはそのまま受け入れるってことかな。自己実現ひとつとっても、僕らの場合は単なる承認欲求だったのが、今の若者は人の評価なんてどうでもよくて「自分がやりたいから」っていう真の自己実現なんです。例えば若い社員がどこかで災害があった翌日に急に僕のところに来て「明日からボランティアに行きたいので有休をください」とか言うわけです。昭和のおじさんは「それだけ元気があったらもっと仕事をしてくれよ」と思っちゃうけど、おそらく彼らにとって職場で仕事をすることなんて人生のほんの一部なんでしょうね。今は、環境活動家のグレタさんのような考えを持つ人が増えていて、これから企業や社員のモチベーションを一つの方向にまとめていくキーワードも、おそらくサスティナビリティとか地球環境とか、より普遍的なことになってくるのではないかと思います。そのほうが世代を超えて繋がりやすいかもしれない。
加藤 そういう多様な社員を率いながら、臼井さんは社長になられて以降、コメダ珈琲店は東証一部に上場し、全国的に店舗数を拡大されていますね。一貫して大切にされていることは？
臼井 根なし草にならないということですね。創業者の加藤太郎さんとは今でもご飯を食べるんですけど、すごいのは「無料でお付けするモーニングだからこそ、美味しいものを出さなきゃいけない」と。一方で本社のエレベーターは「乗ると50円かかる」と言って常に加藤さんだけでなく社員も誰も乗らなかったそうです。要するにメリハリが利いていて、事業家の人たちのお金に対する感度はすごいですよ。そういう人がつくった会社だからDNAが受け継がれていて、それはどこにどれだけお店を増やそうが持っていなきゃいけないと思いますね。
